PetPages

PetPages Pilot Program

Shelter Launch Pack (Print + Web)

Ready-to-share campaign assets for pilot shelters.

PETPAGES PILOT MEDIA KIT

Shelter Launch Pack (Print + Web)

Use this page as your ready-to-share campaign kit for pilot shelters. Everything here is designed to explain the program quickly to staff, visitors, and donors.

What Shelters Receive

Front Door Poster

Large QR poster inviting visitors to view adoptable pets instantly on their phone.

Lobby Counter Card

Compact sign for check-in desks with a clear "Scan to Browse Pets" call-to-action.

Kennel Sheet QR Set

Per-pet printable sheets including profile highlights and one QR code per kennel.

Donor Explainer Flyer

One-page summary shelters can hand to donors showing pilot goals and impact loop.

Campaign Message Shelters Can Share With Donors

"We are piloting PetPages to help more animals get seen, shared, and adopted faster."

  • More visibility for every adoptable pet profile.
  • Faster sharing by visitors to family and friends.
  • Clear analytics so shelters improve outcomes over time.
  • Sponsor-funded access can keep shelter costs at $0.

45-Day Pilot At A Glance

  1. Week 1: setup, staff onboarding, and QR kit placement.
  2. Week 2-4: active intake, profile publishing, and sharing workflows.
  3. Week 5-6: KPI review and optimization.
  4. Day 40-45: closeout decision (convert, extend once, or close).

Signatures + Legal Readiness Checklist

Before launching with external shelters, legal review is recommended for the agreement pack below.

  • Pilot participation agreement
  • Data processing + retention terms
  • Public content and media rights confirmation
  • Sponsor messaging/branding approval (if applicable)

Recommendation: engage counsel before first multi-shelter rollout to validate terms, privacy language, and liability boundaries.

Operator Links

Tip: Print this page to PDF and include it in your shelter onboarding packet.